No matter what your business or profession, having that internet presence can generate business, promote goodwill among customers and prospects, and deliver strong marketing messages - whether your business is small, large or in-between, well-established or brand-new.  Whether your customers are consumers, businesses or non-profits, most customers today research products, services, and potential vendors online prior to purchasing.

There are three main areas to consider when examining an online strategy for your organisation:

• Develop an engaging and responsive website
• Establish a social media presence
• Engage in online marketing campaigns